Direct Design Action.
Inkahoots is an adventurous, dissident design studio. We specialise in exploratory design, typography, identity, and the creative integration of physical and digital experiences. We collaborate locally in our own neighbourhood and with other communities, nationally and internationally, in whatever media it takes.
Inkahoots makes evocative images and online platforms, as well as immersive installations driven by user-generated content that emphasise criticality, wonder, accessibility and inclusion.
We value research, play and experimentation.
Some of Inkahoots’ work is autonomous advocacy and activism, consisting of self-initiated (commissioned or self-funded) installations, interventions, writing, and events, as well as more typical forms of graphic design (posters, books, websites, typography). And some is work with clients who can, in the words of Daniel Bensaïd: “give the non-fatal side of history its proper opportunity.”
Inkahoots’ long-held stance is that if design has the power to enhance the efficiencies of market exploitation (the trillions spent on advertising, marketing and branding aren’t for nothing?), then it must also have the potential to resist extractive cultures and promote life-affirming futures.