Studio

Direct Design Action.

Inkahoots is an adventurous, dissident design studio. We specialise in exploratory design, typography, identity, and the creative integration of physical and digital experiences. We collaborate locally in our own neighbourhood and with other communities, nationally and internationally, in whatever media it takes.

Inkahoots makes evocative images and online platforms, as well as immersive installations driven by user-generated content that emphasise criticality, wonder, accessibility and inclusion.

We value research, play and experimentation.

Some of Inkahoots’ work is autonomous advocacy and activism, consisting of self-initiated (commissioned or self-funded) installations, interventions, writing, and events, as well as more typical forms of graphic design (posters, books, websites, typography). And some is work with clients who can, in the words of Daniel Bensaïd: “give the non-fatal side of history its proper opportunity.”

Inkahoots’ long-held stance is that if design has the power to enhance the efficiencies of market exploitation (the trillions spent on advertising, marketing and branding aren’t for nothing?), then it must also have the potential to resist extractive cultures and promote life-affirming futures.

Photos by Stefan Jannides, Inkahoots, and Kevin Phillips

THE SAINTS’ FIRST SINGLE AND BRISBANE’S GLORIOUS PUNK THEME SONG. RECORDED JUNE 12, 1976, A FEW BLOCKS FROM INKAHOOTS’ CURRENT WEST END STUDIO. 

Origins

Where Did I Come From?

by Chris Stannard

conception
Inkahoots was the bouncing result of a planned pregnancy between two ideas.
Idea #1: creative political expression
Idea #2: creative self management

Throughout the nineteen eighties in Brisbane, these two ideas had parented several community based theatre companies, artist run studios, printing presses, bookshops, restaurants, galleries and some accidental progeny of dubious ilk. One reason for this proliferation was environmental. Conditions were perfect in this warm political climate of rampant conservatism and institutionalised corruption. New bodies of thought were being overfed on shocking revelations about the state of Queensland. Dissent in the community was all part of the dynamic equilibrium of the times, but had now reached a critical mass. We knew, we all knew, that the ruling National Party would soon, sometime soon, have to fall.

In 1989, an inner-city housing crisis in Brisbane had prompted the Tenants’ Union of Queensland to undertake a major community poster project that would address issues of accommodation from the perspectives of women, Aboriginal people, young people, people with disabilities, community housing co-ops, ethnic communities and other disadvantaged groups. This project brought together three artists, each with a dominant social action gene encoded within their DNA; Robyn McDonald, Chris Stannard and Geoff Heller. Before the Tenants’ Union project was finished, we’d conceived our own future as an artists’ collective and began gathering support for a community access screenprinting and design studio. Young artist, Suzi Blackwell and ACTU Arts Officer, Dee Martin quickly jumped into bed with us and, after much bonding and nest building, we all became pregnant with our love child, Inkahoots.

IN THE BASEMENT, 1992 (DEE MARTIN, SUZI BLACKWELL, GEOFF HELLER, ROBYN MCDONALD, AND CHRIS STANNARD)

FRONT COVER OF THE NATION REVIEW, VOL 8 N0.2, 1977

birth
In December 1989, bang in the middle of Inkahoots’ nine month gestation, while we waited for funding from the Australia Council, the National Party lost government in Queensland. Inkahoots, the youngest of all its siblings, was the first left wing, artist run organisation to emerge on the scene after the end of the Bjelke Petersen Era. And boy, did it get a dose of royal jelly!

‘HELP! JOH!’, INKAHOOTS, SCREENPRINTED POSTER, 1991.

Even before the opening party of 30 March 1990, Inkahoots’ studio was the venue for preparations for the Labour Day parade, Lesbian and Gay Pride Week celebrations, Reclaim the Night, Access Arts workshops for people with disabilities and we had a major new poster project planned with the Australian Conservation Council looming on the calendar. Some-how, in all the confused activity that follows a political watershed, Inkahoots was alive and kicking, housed in a $50 a week, concrete basement owned by the Transport Workers’ Union, last used to store and issue food rations to striking SEQEB workers in 1984.

SCREENPRINTING IN THE BASEMENT. 1993

childhood
The formative years of Inkahoots were exciting times. Though sometimes impetuous (as when we’d all down tools to collaborate on a poster under the psudonym ‘Corporate Art Terrorists’) and sometimes foolhardy (as when we’d allow the studio to be taken over for four days by Livid Festival organisers, their children and their dogs) Inkahoots struggled on. It’s true god-parents, the community, provided a stimulating moral grounding for the studio’s early development. The work we did as artists was extraordinarily rewarding. All social movements were again in progressive motion, and most of them, at some time or other, would move through our studio doors.

‘CELEBRATING CHANGE’, INKAHOOTS, SCREENPRINTED POSTER 1991.

Imagine, if you will, a day that starts with activist and Senator, George Georges and friends wrestling the screen printing table, trying to squeeze out 300 posters for the Palm Sunday Peace Rally, followed by artist, Mark Crocker creating another of his exquisite and meticulous limited editions, while the designers discuss briefs with the Queensland Anti- discrimination Commission (can we represent disabled people using images of Greek statues?). Meanwhile, there’s a non-ticketed courier on the phone complaining that he can’t deliver a package because our landlord, the Transport Workers Union, turned him away at the door. Needless to say, we quickly acquired a worldly knowledge of the issues of the day. However, after eighteen months, we had learned little about how to run a business. Collective members were still on low wages and we had no idea if we could afford to raise them, buy our first computer or ditch our funding bodies. While the Regional Galleries Association of Queensland was conducting a controversial statewide touring exhibition of 50 artworks from our first two years of operation, we were just sitting down to do our first business plan.

Just as a sustainable working life was finally becoming a reality for Inkahoots’ artists, some brave regional gallery directors were putting their own jobs on the line in defense of an exhibition that lampooned conservative politicians, pressed on issues like land rights and worst of all, showed men kissing men and women kissing women! The result of the touring exhibition was that Inkahoots’ profile was extended across Queensland. It also had a motivating influence on artists in the regional cities of Cairns and Townsville who were also testing the limits of social and political expression within their own communities.

SCREENPRINTED POSTER SCRAPS, INKAHOOTS.

adolescence
In 1994, the Brisbane City Council came down hard on bill posters. Signage laws that had seldom been enforced with any real rigor, were dusted off and put to work at cleaning up the city’s image. Bill posters were prosecuted. Consequently, no one wanted to produce posters for the streets any longer. Advances in technology made offset printing more affordable for community groups. More and more, Inkahoots’ core work became taking on commissioned projects to produce advocacy material such as flyers, books, games, kits and visual identity. Large run posters were designed for offices and inside public buildings rather than for the streets. It was around this time that young designer, Jason Grant joined the collective. Being, as he was, the first member of staff ever to have had any formal training in graphic design, he brought with him a sophisticated visual vocabulary that complemented our maturing political intellect.

JASON DEBATING STUDENT DEBT WITH “POST-REFORMED” QUEENSLAND POLICE, 1992.

With a renewed confidence in our design abilities and as production budgets became more comfortable, slowly, the studio earned its reputation for innovative design. However, without a street level profile, our need to engage directly with the community was not being met. Ironically, it was the Brisbane City Council itself that provided the venue for our next exhibition of political posters, designed and screenprinted in limited editions by eleven artists. Again we felt the awful tension between freedom of expression and public sensitivities when a censorship issue threatened to remove the exhibition from the Brisbane City Gallery. This time it wasn’t just kissing. It was the explicit depiction of oral sex.

‘IMPARTIALITY IS NOT NEUTRAL’, RAY BEATTIE, INKAHOOTS ‘SPECIAL EDITION’ SERIES. SCREENPRINTED POSTER, 1994.

The battle was painful and ugly. Caught between two angry and determined artists, a worried Council administration and a confused and divided project team, Inkahoots reached a compromise. Some say we lost our innocence.

That was the last time Inkahoots sought government assistance for any of its projects. Stacked up against digital technology and offset printing, manual screenprinting seemed out-moded both as an artform and as an effective form of mass production. Within months, we had packed up the community access screenprinting equipment and sent it off to Cairns City Council where it was given its own purpose built studio in the grounds of the Tanks Arts Complex. After five years of operation from a concrete basement, with ratty furniture, poor ventilation and little natural light, it was time to move on.

NO VACANCY POSTER (DETAIL), INKAHOOTS, 1999

young adulthood
Inkahoots’ second home was in a small, wooden studio in West End. We got kitted out with the latest digital design tools, air conditioned the place, bought a set of matching crockery and made ourselves comfortable. We also cut the apron strings. At a general meeting, Inkahoots formally wound up as a company limited by guarantee and became a partnership of current employees, Robyn McDonald and Jason Grant. Long standing member and supporter, Teresa Jordan said at the time, “This feels so right. Inkahoots is all grown up now. The workers should run this place by them-selves; they deserve it. The Committee’s job is over.” For the next three years, Inkahoots artists worked hard, in an ever more competitive field, to deliver a unique service to the community, cultural and government sectors. While other design studios fought for the advertising dollar, Inkahoots focused on understanding and communicating ideas, advocating changes in attitude, presenting information that is helpful in a pluralist society – aiming for genuine collaboration between artist and community worker, artist and environmentalist, artist and youth worker. Inkahoots had well and truly found its feet as an independently viable concern with community expression as its core business.

AFTER THE FIRE, 1998. (STEVE ALEXANDER, JASON GRANT, CHRIS STANNARD, RUSSELL KERR, JOAN SHERRIF, ROBYN MCDONALD)

coming of age
Just when it seemed that nothing could go wrong, at 2am Monday 21 September 1998, Inkahoots burned down. A serial arsonist (police suspected a far-right activist) had pushed a rubbish bin underneath the building, set it alight and simply walked away. Nothing survived. All the computers, all the furniture, all the archived posters, all the memorabilia went to black. This was the biggest test of Inkahoots’ mettle and the biggest test of client loyalty. In the months it took to rebuild the studio and replace all the equipment, none of Inkahoots’ clients withdrew their commissions and none were let down. The incredible support that Inkahoots had earned over the years turned the event from a disaster into a new beginning.

STUDIO PORTRAIT, 2005. (BEN MANGAN, ROBYN MCDONALD, JOEL BOOY, LUCAS SURTIE, JASON GRANT)

Inkahoots is a primordial multimedia organism, still dedicated to the principles on which it was founded, still willing to down tools and attend an anti-racism rally armed with thousands of bumper stickers (that had been tacked onto the side of a client’s print run) and still ready as ever to take on the challenge that faces us all; the challenge to create a better way of thinking about things.

Chris Stannard, Oct 2000

PYRO-TYPO SCENOGRAPHY, INKAHOOTS, 2000

Thereafter (the next decade)

By Robyn McDonald

At the end of 2009, after 20 years as an Inkahoots screenprinter, designer, activist and manager, I left to study and then to manage communications at Micah Projects, a long-term Inkahoots client who do great work breaking down the barriers excluding people from housing, healthcare, and employment, as well as giving marginalised people a voice.

In the decade before I left, without forsaking its original focus on our local community and the nation, the studio began to feel out a more international scope. The designers who worked with us over this time were incredible creatives and comrades: Steve Alexander, Russell Kerr, Ben Mangan (who made me belly laugh every day for 10 years!), Lucas Surtie, Joel Booy and Kate Booy. And amazingly, our steadfast accounts person Joan Sheriff is still doing the books after more than 30 years!

STUDIO PORTRAIT, 2005. (BEN MANGAN, JASON GRANT, ROBYN MCDONALD, JOEL BOOY, LUCAS SURTIE)

In 2000, one of our favourite design writers, Rick Poynor, gave us an opportunity for very public self-reflection when he visited us in Brisbane to do an in-depth study of Inkahoots for the University of Western Sydney. Several versions of the essay have been published – in Eye magazine, in Rick’s book Designing Pornotopia, and on the design blog Design Observer. I think it remains a rare account of a design practice that is properly contextualised without the gushing hagiography of many studio biographies. As uncomfortable as the scrutiny was for us, we were honoured.

For me, some of the best moments from this period were the responses to the posters we designed for the studio’s streetfront windows. The series kicked off in February 2003 with posters we made for the Brisbane street protest about the looming Iraq invasion. The rally and march was part of the coordinated day of action held around the world which was purportedly the largest protest event in history. The window poster series, tackling a wide range of community concerns, saw us subsequently cleaning spit off the glass; dealing with a racist postie who stopped delivering us mail when we promoted solidarity with First Nations comrades; being legally threatened by the Federal Government for satirising an image of an electoral ballot; but also finding a note with a scrawled “thanks for telling the truth” that had been slipped under the door; and mostly just enjoying conversations with passers-by grateful for the public dialogue.

BLACK GOLD TEXAS TEA, INKAHOOTS, STUDIO WINDOW POSTERS, 2003.

With the rapidly expanding potential of digital technologies, this period also saw the studio begin to experiment with interactive interventions such as the ‘protest poem’ Admissions in Brisbane’s GPO laneway. With our long-term resident genius programmer, Mat Johnson, Jason and the team (including, for 10 years, creative polymath Jordan MacGuire) have since gone on to make many more public works aimed at opening up the personal and political relations of everyday life.

After moving to London for a few years sabbatical – designing, art-directing and writing for Eye with Nick Bell and John Walters – Jason returned to Brisbane in 2005 and was invited to present at the agIdeas International Design Forum in Melbourne. He was approached after his talk by a representative of the Art Centre’s cleaning staff who thanked him on behalf of her colleagues for discussing the stuff that mattered. I remember Jason being deeply moved and appreciative, especially since feedback from some of the designers at the event was all about “keeping the politics out of design.”

I also remember the great night we had at the launch of our 2007 exhibition UNSETTLED. The opening was packed with our friends, clients and the Brisbane community. I was nervous before giving my speech and Ben assured me that half the people in the room were our friends. Just before I spoke he nudged me and said ‘only half’ :). Jason talked about the ideas behind the show, and introduced his idea of “unsettlement” a confluence of the Australian colonial lie of “Terra Nullius”, the anxiousness of rampant consumer culture, and the imminent displacement of communities due to climate change. I love it that people like theorist Tony Fry, who was there that night, have gone on to use the term “unsettlement” in their work.

FLOOD WATERS AT THE ENTRANCE TO INKAHOOTS’ INTERIM STUDIO, GREY ST, SOUTH BRISBANE, 2011.

When speaking about our work to other designers at lectures and conferences I was never sure how locally engaged politics would be received overseas, whether it would even be understood, let alone appreciated. But we soon came to realise that the things that separate us are never as significant as the things we have in common.

Here’s part of the conclusion that we wrote for a talk I gave at the 2008 Icograda Design Week Conference in Turin, Italy:
“...This economic system, where ‘progress’ is measured in terms of growth through increased consumption, has been a recipe for disaster. Not just for our biosphere but for our mental environment and image ecology... I accept some of you here today may resent what I’m saying and are thinking this isn’t a forum for politics but for design (as if they are distinct). But Inkahoots considers it an absolute imperative to end design’s passive servitude to the market, to capitalism, to profit at any cost... We’re all a part of a community. We’re all citizens. To Inkahoots, being a political designer just means acknowledging that we’re part of what the visual messages we create add up to. And that our responsibility as designers is not divorced from our responsibility as citizens.”

I was amazed and relieved at the interest Inkahoots’ design philosophy generated, and was flooded with questions on the last day of the conference. I’m so proud that more than 30 years since Inkahoots began, the studio is now, not just one of the world’s leading design studios, but a force that continues to creatively affirm our humanity against corporate and conservative greed. To assess the value of designers such as Inkahoots, to quote Rick Poynor: “one only has to imagine how the design landscape would look without them.”

Robyn McDonald, May 2024

Contact

Graphic Design etc for transitioning worlds
Direct Design Action

Turrbal and Jagera Country
8B Princhester St. West End, Meanjin, 
Q 4101 Australia

[email protected]
+61 7 3255 0800